The most important goal of every business in town is to sell their goods or services. To achieve this goal, the entrepreneurs must build a strong relationship with their consumers in any way possible. This process is what we commonly known as marketing. There are a lot of ways to market your product. Some of it are affinity marketing or known as partnership marketing, alliance marketing, ambush marketing, close range marketing, cloud marketing, community marketing, content marketing and many more. But now that the internet is all over the world, and most of the people are online using their mobile devices and all other high-tech gadgets, online marketing is dominating.
One of the most effective means of online marketing is using videos or can be called as video marketing. Video commercials for your business are an incredible first impression. They tell a story and draw you in, which make a connection with your viewer. Video production firms are very expensive and can cost several thousands of dollars at least! Our rates are surprisingly affordable, and the videos are very powerful. Research has shown that video is 53 times more likely to appear on the first page of a search engine instead of text. It is effective in a way that people are interested in viewing videos than reading a flyer or article about a certain product. Through video marketing, you can easily boost and describe the effectivity of the product you’re selling and how it must be used. Also, adding a video to your email campaign can increase your interaction and conversion rate by as much as 200%-300%. A video is incredibly powerful to market yourself or your business. You can make the customers interested by being creative on your videos. If you are neither creative nor skilled in making one, we can help you with that.
Parkland SEO offers video marketing services that will make your business stand out and take it to the next level. We have a group of people who are skilled and can create a creative video for your business that will surely meet your expectations. Our company will make sure that all your demands and all the things you want to be present in your video will be scripted. We also consider important things that will make your video effective in the market.
See a sample of one of our Video Commercials below
To create an effective video for your business, we first consider your publishing schedule. Our team of experts will rank it in the real Google search engines so that you will gain massive exposure across the web. If possible, we’ll space it out where there is an event or product launching. In that way, there is a possibility that your video will be watched by many. We will strategize your video campaigns for you and make your business name unforgettable. Secondly, our video experts don’t recommend long videos because we know that attention span is lost after a minute or so. We encourage our clients that it must be short and precise for the visitors to remember it easily. Most importantly, shorter videos are also very popular in social media campaigns. We keep our videos very focused. We start with a purpose and what you want to accomplish. Again, we keep it short and engaging allowing your viewers to get the info they need as quickly as possible. We aim for very high standards and visual quality. All of our videos are created in high definition and optimized on the internet as well as other formats like mobile devices. We know that they can be more easily watched and shared by people, sending a quick message about the brand of your business to a larger audience. Thirdly, we can connect with the customers by putting them behind the camera. This kind of method is called as customer-generated content in which you let the customers create an honest script for you. The best thing about this is that you’ll know the people’s passion for your product. Our studies have shown that if some more customers see that, most probably they will give your product or service a try. This step is optional, and we normally explain to our clients at the initial meeting.
If you prefer to write your video script yourself, that it is certainly fine with us. We just commonly suggest this method because we find it more attractive and effective than other methods. Lastly and most importantly, we attach a call to action in your video. This is where the rubber meets the road, and your customers will get an idea how to order one of your products or services.
Let’s get to work together. Contact us today at 954-715-2175 and speak to our expert video marketing consultants at no charge.